3 November 2005

Welcome

Thanks for all of the positive comments about our new e-bulletin. We're also in the process of uploading the folio section of our website and updating our client list - we'll let you know in a forthcoming e-bulletin.

Fysh Rutherford
 

Inn-keeper joins National Alliance

Inn-keeper has joined forces with other leading Bottleshops and Drive Thrus in West Australia, South Australia, Queensland and Northern Territory to create a new national trade buying group, the Liquor Alliance.  

A successful 3-month trial of one nation-wide promotion per month has resulted in the group continuing the arrangement for the rest of the year.

Inn-keeper has been the catalyst for this move, as the national retail alcohol sector undergoes rapid change in the light of major experimentation by the major chains.

Twenty20 have advised on advertising strategy and created an arresting solution to the current forest of product and price ads in national dailies: dominant page positions (with great negotiation by Florea and Andrew) and a single product offer with clean execution.

Client Team:
Heidi Solterbeck
Keith Ridgeway

Twenty20 Team:
Fysh Rutherford
Mark Vincent
Florea Nuthall (OMD)
Andrew Brannaghan (OMD)

Click on the image on the right to enlarge in a new window >

Contact us:

12 Prince Patrick Street
Richmond, Victoria 3121
9421 0909
info@twenty20.com.au

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